If you’re looking for John Mark Troyer, you can find him in a few places:

John is the Chief Reckoner of TechReckoning, a technology media company. He also consults with tech companies about community, advocacy and influencers.

He is also co-founder of the Influence Marketing Council with Kathleen Nelson Troyer. The IMC brings together people in B2B tech companies who work with relationships and trust in their corporate ecosystems.

Previously, John worked at VMware with a final role as a Director and Social Media Evangelist. Over the course of his time at VMware, he initiated and managed VMware’s social media, blogging, and social content marketing programs, ran their external blogger and influencer relations efforts, hosted a popular weekly podcast for six years, and started the very successful VMware vExpert evangelism and advocacy program. He had the best job at VMware.

Before that, John was the co-founder and CEO of a venture-backed startup in the enterprise mobility space. John also holds a PhD in pharmaceutical chemistry.

You can call him “John” or “John Mark” (his family moniker), and a surprising number of people call him “Mark,” which he’ll still answer to.

John is grateful to be married to the fabulous and lovely Kathleen Nelson Troyer, and together they live on the foggy California coast near Half Moon Bay with some cats. If you come over the hill from Silicon Valley or through the tunnel from SF, we’re always happy to grab a drink with you and watch a sunset.